Your own website
- Integrations
- Security
- Pricing
Vendor and other company websites were about 70% of the sources ChatGPT cited for software questions.
G2, analysis of 35,000 ChatGPT citations, February 2026
Healthcare buyers ask AI first. Be the answer.
Clinics, practices and health systems now ask AI assistants which vendors to shortlist. bisica finds out what they’re told about your product, does the work to change it and runs the same questions again to show you what changed.
A buyer asks AI
What’s the best EHR software for a small independent therapy practice?
The answer
Three products come up most often:
- Your product: notes, scheduling and billing in one place and pricing on the website.
- Competitor A: full-featured but built for larger groups.
- Competitor B: simple but no billing.
Sources
yourproduct.com
capterra.com
reddit.com
Why now
Your buyers already ask AI.
Many build their shortlist with an AI assistant before they contact a vendor.
51%
of B2B software buyers now start their research with an AI chatbot more often than with Google.
G2, The Answer Economy: survey of 1,076 B2B software buyers, March 2026
69%
of buyers chose a different vendor than they first planned because an AI chatbot recommended it.
G2, The Answer Economy, 2026
80%+
of physicians now use AI in their work. That is double the share in 2023.
American Medical Association, 2026 Physician Survey on Augmented Intelligence: 1,692 physicians
The questions
What healthcare buyers ask AI.
Examples of the questions we map and track for a healthtech company. Yours come from your product, your buyers and the systems they already use.
Early research
- What’s the best EHR software for a small independent therapy practice?
- Are AI scribes truly HIPAA compliant?
- We’re a 300-bed community hospital on Epic. Which patient engagement platforms should we look at?
Comparing vendors
- Which HIPAA-compliant AI scribe integrates smoothly with major EHRs?
- Compare telehealth platforms that integrate with athenahealth on pricing and how long setup takes.
- What’s the best AI medical scribe for a small primary-care practice?
Ready to choose
- I need a revenue cycle management company that specializes in behavioral health billing.
- Which of these two vendors has SOC 2 and HITRUST, and signs a BAA?
- Who offers an ambient listening integration that fills in SOAP notes in our EHR?
The sources
Where AI gets its answers about healthcare software.
AI leans most on vendors’ own websites for software. It can’t repeat what you don’t publish.
Review sites
- G2
- Capterra
- Software Advice
They are cited more as buyers get close to choosing. They were 13% of sources at that stage and 9% overall.
G2, February 2026
Forums and social
- YouTube
Clinicians and administrators compare notes here. Sites like these were 17% of the sources in the same analysis.
G2, February 2026
Trade press and comparisons
- Healthcare IT News
- Becker’s
Coverage and independent comparison articles give AI something to draw on besides your own claims.
The work
What we do for healthtech companies.
A senior operator does the work and runs the same questions again to report what changed. How we work
-
Publish what buyers filter on
We put HIPAA and BAA terms, security reports, integrations, pricing model and setup time on pages AI can read.
-
Write for each buyer
We publish pages for specific buyers by specialty, practice size and the EHR they already use.
-
Complete your review profiles
We fill in and correct your profiles on G2, Capterra and Software Advice. We never write or buy reviews.
-
Put your evidence in the open
We turn case studies and clinical evidence from gated PDFs into pages. Your team clears every claim first.
The free snapshot
See what AI says about you.
We ask ChatGPT, Claude, Perplexity and Google AI Overviews 50 questions your buyers ask. Your report shows who they name in each answer and which websites they draw on.
- How often AI names youThe share of answers that name you, next to your competitors’ share.
- Who AI names insteadThe competitors it names for each question.
- Where AI gets its answersThe websites it draws on in your category.
- Your biggest gapsThe questions that matter most where AI doesn’t name you.
bisicaAI visibility snapshot
AI answers that name you
13%Questions where you appear
11 of 50Top competitorVendor A
42%Who AI names in your category
How often each AI tool names you
- ChatGPT10%
- Claude16%
- Perplexity16%
- Google AI Overviews10%
Websites AI relies on most
vendor-a.comg2.comcapterra.comreddit.comsoftwareadvice.com
Biggest gap
“HIPAA-compliant telehealth platform that integrates with athenahealth”
All four AI tools recommend Vendor A here. None mention you.
Pricing
The snapshot is free. Paid work starts at $7,500.
Snapshot
Free
One report · No commitment
See where you stand in 48 hours.
- 50 of your buyers’ questions
- Four AI tools
- Side by side with your competitors
- Delivered within 48 hours
Sprint
First paid stepFrom$7,500one-time
One project · Six weeks
Six weeks to fix your biggest gaps.
- A diagnostic at the end of week 2
- Every wrong or missing fact fixed on your site
- Up to 8 existing pages reworked
- Up to 2 new pages
- Correction requests to up to 5 outside sources
- A second count at week 6
Retainer
From$6,000a month
Ongoing · Three-month minimum
The work continues every month.
- An operator doing the work
- 6 to 10 pages a month
- Weekly tracking and a weekly scorecard
- Ongoing site fixes
- Paid media available
After a Sprint, Monitoring runs the same questions every week from $1,000 a month. Retainers have a three-month minimum and then run month to month. You own everything we create. Larger brands and multi-location groups get a custom quote. All prices in USD.
- Our marketing claims go through legal and compliance review. How do you handle that?
- Everything we write goes to your team for review before it’s published. We keep to claims you can support, and we don’t make clinical or regulatory claims on your behalf.
- We don’t publish pricing. Is that a problem?
- AI can only repeat what’s public, and buyers often ask about cost. It helps even to describe how you charge, such as per provider per month. What to publish is your call.
- Do you work with companies that sell to hospitals and health systems, or only to small practices?
- We work with both, and the questions differ. A small practice asks about price and setup, and a health system asks about integrations and security. We map the questions your buyers ask.
- Is our data or our customers’ data involved?
- No. We work from public information, such as your website, review sites and what AI tools say. We don’t need access to patient data or to your product.
Free AI visibility snapshot
See what AI tells your buyers.
A free report within 48 hours on 50 questions your buyers ask AI.
Book a call if you’d rather talk first.